Mercedes Benz Industrie 4.0 - Digitalisation of the Automotive Industry

The automobile industry is facing fundamental changes. Alongside the electrification of the powertrain, autonomous driving and the development of new markets, it is above all digitalisation that is driving this process of change. This combination of the physical and digital is often referred to as "Industrie 4.0". Networking the entire value chain in real time is already more than just a vision for Mercedes-Benz. And the focus here is always on people - customers and employees.
"All major trends in the automobile industry are already driven by digitalisation, or are driving it themselves. Our aim is to be the world's leading, most innovative automobile manufacturer when it comes to digital technologies, too," says Dr. Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars.
"At Mercedes-Benz, we use the term 'Industrie 4.0' to describe the digitalisation of the entire value chain, from design and development to production, where the term has its origin, and finally to sales and service," says Markus Schäfer, Member of the Divisional Board Mercedes-Benz Cars, Manufacturing and Supply Chain Management, Daimler AG. "For us at Daimler, there is no question that the digital revolution will fundamentally change our industry. This applies to the methods by which we develop, plan and produce our vehicles. It applies to the way we make contact with our customers. And not least, it can be experienced through our products themselves."
The potential of the digital revolution is huge: If man, machine and industrial processes are intelligently networked, individual products of high quality can be created more rapidly, and production and manufacturing costs can be made competitive. Flexibility is another reason why Mercedes-Benz is actively helping to shape the digital revolution: The worldwide demand for passenger cars, commercial vehicles and mobility concepts is increasing. At the same time, the requirements of customers around the globe are becoming increasing diverse. While Mercedes-Benz was able to cover most customer requirements with just three basic passenger car models in the 1970s, there are now ten times as many. At the Sindelfingen plant, for example, it is extremely rare for two identical examples of the S-Class to leave the production lines. There is also an increasingly wide range of drive variants – alongside petrol and diesel engines, hybrid and fully electric drive systems are increasingly popular.
And the innovation cycles are increasingly shorter. All this culminates in the vision that automobile production will change from large-scale to "one-off" production, where every car is built to individual customer requirements.
From purely an automobile manufacturer to a networked provider of mobility services
The revolution is fully underway: With over one million users, the mobility service car2go is the world's largest car-sharing business. The moovel app shows users how a wide variety of means of transport can be combined to get from A to B efficiently – whether by car2go, ride-sharing, taxi or by public transport. Mercedes-Benz has consolidated all these services under one sub-brand – Mercedes me, which makes Mercedes-Benz reachable at any time. The portfolio extends from booking a service appointment to individual networking with the customer's own vehicle and personally configured financial services. Customers are also offered packages that go well beyond the car itself, e.g. lifestyle activities and entertainment.
The next E-Class – intelligently developed, intelligently produced
"Digital natives" is the term used for people who have grown up in the digital world. The future E-Class, the 213 series, is also a "digital native": from development to sales, digitalisation has made its mark on this series in all phases and areas. Digital solutions such as the networking of safety and assistance systems help to ensure the E-Class is the most intelligent saloon in its segment. Numerous innovations make it possible to drive semi-autonomously on motorways and country roads, and to enter and leave tight parking spaces by remote control using a smartphone app. Car-to-X communication provides early warning of dangers that lie ahead. Sophisticated radio technology turns the smartphone into a vehicle key.
When production of the next E-Class commences, numerous elements from the "smart factory" toolbox will already come into use. These include e.g.


    • Wissen ist Macht Wissen ist Macht
      Wissen ist Macht Wissen ist Macht

      some people dont understand its not about fast moves.. its about makeing more thinks at the same time.. then u are faster

      about 3 months ago
    • Diego Piscoya
      Diego Piscoya

      What type of engineers will be the ones Integrating these technologies?

      about 7 months ago
    • harmeet kaur
      harmeet kaur

      Here human work like robots

      about 7 months ago
    • Robert Bidochon
      Robert Bidochon

      FINALLY robots taking those harmful jobs away from Humans.

      about 8 months ago
    • Arunava chakraborty
      Arunava chakraborty

      Only one worker wth will all ppl do..that's kinda scared no job

      about 8 months ago
    • TheCherry1994

      How retarded do you have to be to not understand that this kind of industrial "revolution" will be totally different from the ones before? Jobs definitely will suffer from this.

      about 9 months ago
    • shayan armani
      shayan armani

      AI will make the world a better place, from industrial production to politics and government decision

      about 1 year ago
    • Diego Piscoya
      Diego Piscoya In reply to shayan armani

      I want a singularity to be my president tbh

      about 7 months ago
    • JJ Guitar
      JJ Guitar

      AI (artificial intelligence) is a wrong way for german industrie ... I know this from AI-Experts.... if we let the market open....( for cheeper cars) .... If there are 90% of parts produced in china ....
      what is our profit ??? We have thousands of automation engineering companies in germany but no mass production ... automation is not for single peaces .... nice dream

      about 1 year ago
    • SuperGeronimo999
      SuperGeronimo999 In reply to JJ Guitar

      It's already a very dangerous situation. They just want the tech, and if they can do it themselves, the world will change. I mean, Huawei is just the beginning, and they're still buying lots of foreign tech. Next up will be industrial machines, cars, and IT. China is catching up quickly.

      about 7 months ago
    • Diego Piscoya
      Diego Piscoya In reply to JJ Guitar

      +SuperGeronimo999 lmao Chine is going to own Germany (and the world probably)

      about 7 months ago
    • SuperGeronimo999
      SuperGeronimo999 In reply to JJ Guitar

      They were lying really bad... Midea had a share of 13,5% and said, they don't want to take over entirely, and offered $5,3 billion for additional 35,5%. (49% total) - what nobody knew is, Midea subsidiaries also had shares. Three months later, they ended up holding 94,5% of Kuka.

      Or another similar chinese example. Geely, the ones who bought Lotus & Volvo, somehow now own 10% of Daimler, the ones who own Mercedes Benz.

      And SGCG (State Grid Corporation of China) also owns 20% of 50Hertz, (delivering electric power to 1/4th of Germany). Or Chemchina who bought whole Krauss-Maffei (minus Krauss-Maffei Wegmann, who built german tanks)

      about 11 months ago
    • MrWalker1000
      MrWalker1000 In reply to JJ Guitar

      thats one of the worst moves ever to sell kuka to the chinese. we need less made in china not more.

      about 11 months ago
    • SuperGeronimo999
      SuperGeronimo999 In reply to JJ Guitar

      KUKA, who built these machines has been bought by chinese Midea Group aswell.

      about 1 year ago
    • Crazy Clown
      Crazy Clown

      *These are the best workers, the don't need to eat, take smoko, or talk back at you 👍👍*

      about 1 year ago
    • Digi Silkroad
      Digi Silkroad

      thank's it's very good, you can see other manufacturing industries in the global #internationalexhibition website #digisilkroad

      about 1 year ago
    • Rafael Martins
      Rafael Martins

      agora é só vender para os robôs...tá certo!!!

      about 1 year ago
    • NoPrayer4TheDying

      so it's like 1/4 the speed of a human?

      about 1 year ago
    • Samuel Ranson
      Samuel Ranson In reply to NoPrayer4TheDying

      Does it need breaks? Does it need to sleep? Does it require a salary? Does it get better with every iteration?

      about 6 months ago
    • ramopos

      Thats too slow. I think.

      about 1 year ago
    • Robert Bidochon
      Robert Bidochon In reply to ramopos

      It's the test phase, it's normal for it to be slow.

      about 8 months ago
    • Space Monkey
      Space Monkey In reply to ramopos

      looks slow but you can make on demand production quickly

      about 1 year ago
    • culturefreedom89
      culturefreedom89 In reply to ramopos

      ramopos Yep, that long ass cycle time equal less profits

      about 1 year ago
    • Excellent Motorshow
      Excellent Motorshow

      The artificial intelligence tech is becoming something incredible. Collaboration between digital & mechanical. Cool stuffs.

      about 2 years ago
    • D. G.
      D. G.

      For all you people crying about no jobs available, well people said the same thing when the horseless carriage came about, so find a new career, repair the robots, that's where the jobs will be!

      about 2 years ago
    • women are devastating creatures
      women are devastating creatures In reply to D. G.

      D. G. you are to dumb what if robot are build to repair robots or a self evolving & thinking AI & plz don't speak the usual BS that then people will design & program such thing forgetting than you need only a handful of people to do such things what about the rest & what happens if in future even the designing task is also taken over by AI.

      about 1 year ago
    • Nix Kanal
      Nix Kanal In reply to D. G.

      I don't see many horses around

      about 1 year ago
    • TN cc
      TN cc

      Assembly plant worker would become the trained robot player to teach robot machine how to do skilful assembly job. It is revolution of human job

      about 2 years ago
    • StrikerOmnitide

      Idiots always complain about robots and AI about "Taking our jobs' because they fail to understand that new jobs are created to design the robots, software and hardware to better utilize the human brain instead of wasting it on repeated mundane tasks.
      That is why the unemployment percentage doesn't really change in the long run.

      about 2 years ago
    • JJ Guitar
      JJ Guitar In reply to StrikerOmnitide

      We do not need Ingeneers and softwaredevopers for our production too. Our robots are produced in china and our motion controllers are from china too.
      My CAM-Software is from italy ... nothing from germany ... Please do not call engineers and factory owners ... "idiots"

      about 10 months ago
    • Damien Jorgensen
      Damien Jorgensen In reply to StrikerOmnitide

      Yer but some people are thick
      The thickos will end up sitting on dole/social security as they cannot get their head around such issues as you suggest

      We already have a problem with unskilled workers and we should be creating jobs for them, rather than paying them to look for jobs that don't exist!

      about 1 year ago
    • Diego Piscoya
      Diego Piscoya In reply to StrikerOmnitide

      im pretty sure some like to do repeated mundane tasks

      about 1 year ago
    • Nonya Damnbusiness
      Nonya Damnbusiness In reply to StrikerOmnitide

      You know, I can't remember ever hearing anybody complain about IH or John Deer harvesters taking their jobs picking cotton or corn.

      about 1 year ago
    • Jonathan Gloster
      Jonathan Gloster

      this job have no Manpower just machines and this is a good example why we do not have no jobs available

      about 2 years ago
    • Marco de la Peña
      Marco de la Peña

      Cool less jobs for human in the future

      about 3 years ago
    • Stef Stef
      Stef Stef

      Hybrid cooperation between man and AI. Nice.

      about 3 years ago